Director, Product Marketing - Supplier Solutions

Coupa makes margins multiply through its community-generated AI and industry-leading total spend management platform for businesses large and small. Coupa AI is informed by trillions of dollars of direct and indirect spend data across a global network of 10M+ buyers and suppliers. We empower you with the ability to predict, prescribe, and automate smarter, more profitable business decisions to improve operating margins.

Why join Coupa?

🔹 Pioneering Technology: At Coupa, we're at the forefront of innovation, leveraging the latest technology to empower our customers with greater efficiency and visibility in their spend.

🔹 Collaborative Culture: We value collaboration and teamwork, and our culture is driven by transparency, openness, and a shared commitment to excellence.

🔹 Global Impact: Join a company where your work has a global, measurable impact on our clients, the business, and each other. 

Learn more on Life at Coupa blog and hear from our employees about their experiences working at Coupa. 

The Impact of a Director, Product Marketing to Coupa:

 

Coupa’s Autonomous Spend Management vision is to build the network that powers the future of trade. This network is composed of buyers and suppliers. Coupa's supplier solutions are designed to help suppliers find and engage buyers, connect and transact more efficiently, and get paid faster. The Director of Product Marketing will be responsible for the supplier side of this network, expanding upon Coupa’s existing supplier offerings such as Coupa Advantage and launching new products. Because when suppliers are successful, buyers are successful.

 

As a Director of Product Marketing at Coupa, you will play a critical role in driving the company’s growth by shaping the messaging, positioning, and sales enablement strategies for its AI-powered spend management platform. Your ability to simplify complex concepts and craft compelling stories will empower sales teams, engage customers, and elevate Coupa’s market presence. By closely collaborating with cross-functional teams and leveraging data-driven insights, you will help align the product roadmap with customer needs, increase revenue, and strengthen Coupa’s position as a leader in total spend management

 

Product Marketing at Coupa influences without authority, operating with a GM/CEO mentality - owning the go-to-market, driving revenue and adoption, and shaping product-market fit that unlocks growth. You will develop and execute GTM, translating market, competitive, and customer insights into positioning that wins, creating narratives that inspire belief and cut through the noise, co-leading with product on product launches and product roadmap, and are strategic advisors to the Field, Product, and Marketing.

 

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Coupa complies with relevant laws and regulations regarding equal opportunity and offers a welcoming and inclusive work environment. Decisions related to hiring, compensation, training, or evaluating performance are made fairly, and we provide equal employment opportunities to all qualified candidates and employees. 

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